Social content
I work with brands and organisations on both paid and organic campaigns. I’m talking, everything, From social calendars, matrixes, single posts, toolkits, voiceovers, directing influencers, crafting copy and social content journeys.
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Working with creatives of different disciplines to bring ideas to life, be it home shoots to show the client what’s possible, or scamps brought to life through illustration crafted in-house.
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The current social climate means we’re online now more than ever, meaning we need to cut through the BS quicker, through design, motion and especially copy.
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So through our many creations for the digital world we learnt that people enjoy honesty when it comes to sex, and they really like low-fi creations highlighting the product and real stories.
This initiative focused on creating deep, actionable engagement through strategic partnerships with Local Authorities and brands, as well as an innovative educational intervention.
“I can’t take credit for the big idea here, but I did come in midway and develop the copy for socials and the toolkit.”
Working with Reckitt
Working with a digital team across health brands from Reckitt, we’re talking about everything from social calendars to social campaigns including Veet, Nurofen, Durex and E45. Alongside a wonderful team, I had the opportunity to create concepts for the digital world, create content, direct, craft copy and social journeys.
#PainAwarenessMonth
A digital teaser campaign that shared real pain stories with holistic pain management solutions that work for them.
LESS COMPLICATED SKIN CARE
LESS COMPLICATED SKIN CARE
Joining the conversation on skincare, from an expert perspective we created content that’s nice to look at, educational and most importantly UN-complicated.